I bring together a sizzling group of business experts a few times every year.
For two action-packed days, these experts work together to quickly identify... and then solve... their biggest challenges.
Today, you have an opportunity to join us.
For 13 years, the goals of this group have remained the same:
Maximize your profits by providing immediate, massively-experienced, personalized help for you and your biz.
Our proven techniques pinpoint what's holding up your profits, ruining your passion, and keeping you and your business from moving confidently to the next level of wealth and happiness.
(We are very good at this.)
If you're finally ready to kick your business and career up a few levels (where the money is staggering and the lifestyle options will blow your mind)...
... then it's probably time to stop making excuses and get yourself to a mastermind.
I'm glad you're here because it's going to take me just a few minutes to explain...
It's our hands-on approach... dedicated to finding solutions that WORK in the real world...
... that you can implement immediately upon returning to your office...
... that sets The Platinum Mastermind Group apart from the others.
SPECIAL GUESTS
Learn From And Work Side By Side With Some of The Top Names in Marketing.
My partners and I have been one phone call away from the beating heart of marketing for decades.
We lure insiders to our masterminds to share the moolah-producing secrets they rarely share with anyone else.
Here are just some of the marketing legends who have attended Platinum Mastermind Group meetings.
These are the kinds of marketing wizards you'll get to learn from and hang out with once you join.
How much will your business profit when you're sitting around a table with folks like these, scribbling notes while they offer you specific and customized marketing strategies and tips?
Joe Polish is founder of both the beloved I Love Marketing podcasts, and the amazing Genius Network. Joe has worked closely with some of the best marketing minds around for decades.
Jay Abraham, prolific author, one of Carlton’s early mentors, and one of the more revered marketing geniuses in the business. Jay was one of the first consultants to perform the “hot seat” style problem solving techniques we use.
Dean Jackson, renowned real estate coach, co-host of the “I Love Marketing” podcast, and all around marketing brainiac. Having winning products and services in multiple markets, Dean may be the ultimate lifestyle entrepreneur.
Brian Kurtz ran one of the most respected and mimicked direct mail companies in the world, Boardroom Inc., for 20 years. He successfully ushered their biz onto the Web, while remaining a guiding force in direct mail. He knows more about direct mail and marketing to lists than almost anyone in the game.
The (late) legendary Joe Sugarman. Once called the “Mail Order Maverick” by The New York Times. Joe’s marketing firsts include introducing the cordless phone and the digital watch to the public, using toll-free numbers to take credit card orders over the phone, and revolutionizing infomercials with his BlueBlocker sunglasses ads.
Susan Bratton is an author, speaker, and serial entrepreneur who has been featured in The New York Times and on CNBC and the TODAY Show as well as appearing on ABC, CBS, NBC, The CW, and Fox. She’s the Chair Emeritus of the ad:tech conference and has been named a “Silicon Valley Woman of Influence” by The Business Journal and a “Top 10 Internet Pioneer” by AdAge Magazine.
Big Jason Henderson is an Email Marketing Juggernaut. He’s been generating breakthrough email response results, in all kinds of markets, for over 18 years.
Rich Schefren, founder and CEO of Strategic Profits and one of the major movers-and-shakers behind the growth of Internet marketing over the last decade.
Jon Benson is one of the most referred-to working “A List” copywriters in the biz, the “godfather” of the video sales letter, and inventor of the brilliant 3XVSL ad-producing program.
Dave Lakhani, author of “Persuasion – The Art of Getting What You Want” and “How To Sell When Nobody’s Buying”. Dave is President of Bold Approach, Inc., twice nominated as one of Fast Company magazine’s Fast 50 Companies.
Lorrie Morgan is the creator of the She Factor Marketing System and frequent coach in our Simple Writing System copywriting course. She’s written winning copy for Shawn Phillips, John Childers, CIGNA Healthcare, Mark Victor Hansen, and Alexandria Brown.
Bond Halbert accompanied his father, Gary Halbert, to client’s offices as a kid, soaking up the old man’s wisdom, style, tactics and attitude completely. He’s a popular speaker, author of “The Halbert Copywriting Method Part III”, and a frequent guest expert at these masterminds.
Chris Haddad, who walked away from a 6-figure a year copywriting career to launch his own business. 4 years, an appearance on the Rachael Ray Show, and 10s of millions of dollars in sales later… Chris shared his experience with the group on creating and marketing a series of multi-million dollar information products.
Joe Schriefer the leader of the highest-performing division of Agora Inc. – where “copy is king”. You may not be familiar with Agora Inc. by name, but you have almost certainly seen their work. They’re the “Big Dog”, billion-dollar behemoth marketer and publisher in some of the most competitive niches in the world, including finance and health.
Jon Walker runs his own boutique direct response marketing agency, but he might be best known to you as the Strategic Partnership Manager at Internet Alchemy, the company founded by Jeff Walker and best known for the revolutionary Product Launch Formula, arguably the most successful online marketing strategy ever created.
Ted Prodromou, #1 best-selling author of Ultimate Guide to LinkedIn for Business, cut through the B.S. and showed us how he and his clients leverage LinkedIn to bring clients… without resorting to the spammy tactics that get you booted (and don’t really work all that well).
Andrew Lock brought his encyclopedic knowledge of marketing to our table. He’s the host of the “Help My Business!” show, runs the massively entertaining and informative SAM Events (Sales, Advertising, and Marketing), and the author of 7 best-selling business books.
Caleb O’Dowd was Gary Halbert’s last Road Dog, mentoring under him until Gary passed away. On his own, he’s created one of the most profitable and influential supplement companies in the world, as well as maintaining a reputation as one of the most accomplished copywriters alive. His input during mastermind Hot Seats has literally transformed the marketing of multiple attendees, right on the spot.
Kevin Rogers is a former stand-up comic… turned top freelance copywriter… who now hosts a thriving online community of marketers, entrepreneurs, and copywriters. He’s one of the few people I’ve ever hired to write for Marketing Rebel’s products and consult on our marketing efforts.
Each Meeting is a Unique Event
Every mastermind sets aside a block of time to focus on you and your business.
Members always "own their hour." It's yours to use as you like.
If you've never been to a real mastermind, you'll be shocked to learn how many of your most profitable breakthroughs will come from ideas you'll pick up during other members' sessions.
(We call this "The Mastermind Miracle.")
Every hour of every meeting is different...
... because each member arrives ready to share their latest successes and their most recent challenges.
You will never stop learning from, and sharing your latest discoveries with, your fellow members.
You'll no longer be forced to read dozens of websites, magazines, and books to stay on top of the latest marketing trends and tools...
... because you'll be getting real-world input from actual business owners who bring (cumulatively) 100+ years of experience with marketing strategies and tools to every meeting...
... to share with you.
This is why most people who attend once stay with the group for at least a year. Their profits continue to increase ...
... and they credit ideas and tactics picked up in The Platinum Mastermind Group for a lot of their success.
(Be sure to check out some of the Success Stories and Case Studies further down this page.)
My CO-HOSTS AND CONTRIBUTORS
Because I want to bring as much sales and marketing firepower to every single meeting, I've invited some of my long-time colleagues to join as co-hosts and contributors.
They are among the most sought-after and highly respected copywriters and marketing consultants on the planet.
They attend most sessions to give you critical feedback on your copy, help you with your marketing strategy, and collaborate with you on ideas for new products.
John Carlton
John and I co-founded this mastermind group in 2010.
He's spent decades on the list of hotshot "A-List" direct response copywriters, building a global reputation based on massive sales results.
During years of partnering with Gary Halbert and going deep into the entrepreneurial world alongside other legends like Jay Abraham and Dan Kennedy, he became a renowned one-stop "problem solver"...
... quickly fixing the sticking points and profit-murdering missteps that plague small biz owners...
... while also transforming their advertising into something extraordinary.
The decades he's spent deconstructing problems for clients and finding solutions that work like crazy... over and over again in almost every business niche you’ve ever heard of... has given him a unique experience-based view of how to help you get where you want to go.
David Deutsch started his career writing ads for the prestigious Ogilvy & Mather on Madison Avenue. He’s been a top “A-List” copywriter for decades, amassing multiple controls for some of the largest publishers and supplement marketers in the world, including Boardroom Inc., for whom he had a record-breaking 6 winning promotions in the mail at one time. His “A-List Copywriting Secrets” course explains the process and insights behind his most profitable ads.
David Garfinkel is a co-founder of Fast Effective Copy, creator of the must-have “High-Speed Copywriting” and “Copywriting Templates” courses, and longtime mentor to leading advertising copywriters. He brings massive and varied marketing experience to the table.
Lori Haller is a highly in-demand graphic designer. She’s been the go-to creative force behind dozens of sales-generating and control-beating websites, direct mail pieces, space ads, and other online promotions. Her list of happy clients includes massive publishers and marketers like Boardroom, Weiss, Soundview Publishing, StreetAuthority, Healthy Directions, Uniscience Group, Phillips Publishing, Nutri-Health, KCI Communications, and Agora.
I'm calling this one "Operation Moneysuck."
We'll challenge every attendee to dig deep and work with the group to uncover honest answers to a few powerful questions.
At this (and every) meeting, you will "own" your time. You're always free to focus the group's attention and get input on any facet of your business. The "themes" are always just suggestions to help you get your maximum value.
Because everyone will get so much personal attention from me, my co-hosts, and special guests, there will be a limit of 12 attendees. More than that, we would not have enough time to go deep into your business and offer specific suggestions you'll be able to put to work to increase sales and profits within 1-3 months.
This is always my goal for every attendee at every mastermind meeting:
You will leave with 1-3 custom "action items." They will be realistic. You will implement at least 2 of them within 1-3 months.
Keeping it this simple ensures your investment in this mastermind is quickly earned back, and every meeting is profitable for you.
Now that you know the kind of expertise this group delivers...
... here's a bit of information about my background:
Stan Dahl
I bring 35 years of marketing and business process analysis and improvement to the table.
For over a decade, I specialized in bringing data-driven analytics and solutions to big and small businesses all over the world (I was implementing “Big Data” solutions years before most business owners and CEOs had even heard of the concepts.)
These days I focus on helping clients create and implement realistic and efficient marketing strategies and funnels.
I am the owner and CEO of Marketing Rebel LLC, which develops and distributes courses and consulting services with John Carlton, David Deutsch, and David Garfinkel.
Since 2020, we run BOTH face-to-face, gather around a big table sessions...
... and virtual meetings using Zoom.
We've learned that most members love getting out of town for a few days for these meetings. It's the best way to clear your mind of small details and focus on big ideas.
And some (about 25%) of our members prefer our virtual meeting option. For their reasons, travel isn't for them. At least not every time.
During the worst of the pandemic, just one member left the group. I think that proves how effective our virtual sessions are.
They are run in a very similar way. You (and all members) get your hour of dedicated time, either way.
You will have the option of choosing between a face-to-face or virtual meeting. (One of the details we'll talk about.)
EXTRA BONUS,
IF YOU ACT NOW!
Once you've decided to join us...
... you'll get a FREE consulting call with me.
These consulting calls go for $1,500 each.
I take on only 1-2 new consulting clients a month... but since you and I will be working together, face-to-face, in The Platinum Mastermind Group, your consulting call cuts to the front of the line.
We'll get to work (before the next meeting... as soon as next week) on solving the most pressing problems you're facing right now.
This call will give you an introduction to my problem-solving methods...
... and leave you with your first Action Plan...
... so you can start benefiting from your membership before your first meeting.
Your free bonus consulting call will be just a sampling of the detailed effort we give to every member.
Focusing on specific issues, questions, and problems.
And we solve stuff. That’s what The Marketing Rebel Team does.
That’s why this small, elite mastermind has lasted over 12 years.
OUR SPECIAL GUESTS
Learn From And Work Side-By-Side With Some of The Top Names in Marketing.
We've been one phone call away from the beating heart of marketing for decades...
... so we lure insiders to our masterminds to share the moolah-producing secrets they rarely share with anyone else.
Here are just some of the marketing legends who have attended Platinum Mastermind Group meetings.
These are the kinds of marketing wizards you'll get to learn from and hang out with once you join the Platinum Mastermind Group.
How much will your business profit when you're sitting around a table with folks like these, scribbling notes while they offer up specific and custom marketing strategies and tips to you?
Joe Polish is founder of both the beloved I Love Marketing podcasts, and the amazing Genius Network. Joe has worked closely with some of the best marketing minds around for decades.
Jay Abraham, prolific author, one of Carlton’s early mentors, and one of the more revered marketing geniuses in the business. Jay was one of the first consultants to perform the “hot seat” style problem solving techniques we use.
Dean Jackson, renowned real estate coach, co-host of the “I Love Marketing” podcast, and all around marketing brainiac. Having winning products and services in multiple markets, Dean may be the ultimate lifestyle entrepreneur.
Brian Kurtz ran one of the most respected and mimicked direct mail companies in the world, Boardroom Inc., for 20 years. He successfully ushered their biz onto the Web, while remaining a guiding force in direct mail. He knows more about direct mail and marketing to lists than almost anyone in the game.
The legendary Joe Sugarman. Once called the “Mail Order Maverick” by The New York Times. Joe’s marketing firsts include introducing the cordless phone and the digital watch to the public, using toll-free numbers to take credit card orders over the phone, and revolutionizing infomercials with his BlueBlocker sunglasses ads.
Susan Bratton is an author, speaker, and serial entrepreneur who has been featured in The New York Times and on CNBC and the TODAY Show as well as appearing on ABC, CBS, NBC, The CW, and Fox. She’s the Chair Emeritus of the ad:tech conference and has been named a “Silicon Valley Woman of Influence” by The Business Journal and a “Top 10 Internet Pioneer” by AdAge Magazine.
Big Jason Henderson is an Email Marketing Juggernaut. He’s been generating breakthrough email response results, in all kinds of markets, for over 18 years.
Rich Schefren, founder and CEO of Strategic Profits and one of the major movers-and-shakers behind the growth of Internet marketing over the last decade.
Jon Benson is one of the most referred-to working “A List” copywriters in the biz, the “god father” of the video sales letter, and inventor of the brilliant 3XVSL ad-producing program.
Dave Lakhani, author of “Persuasion – The Art of Getting What You Want” and “How To Sell When Nobody’s Buying”. Dave is President of Bold Approach, Inc., twice nominated as one of Fast Company magazine’s Fast 50 Companies.
Lorrie Morgan is the creator of the She Factor Marketing System and frequent coach in our Simple Writing System copywriting course. She’s written winning copy for Shawn Phillips, John Childers, CIGNA Healthcare, Mark Victor Hansen, and Alexandria Brown.
Bond Halbert accompanied his father, Gary Halbert, to client’s offices as a kid, soaking up the old man’s wisdom, style, tactics and attitude completely. He runs The Gary Halbert Newsletter website (with his brother Kevin), and has been a close confidant of John’s for decades now, as well as a frequent guest expert at our mastermind meetings.
Chris Haddad, who walked away from a 6-figure a year copywriting career to launch his own business. 4 years, an appearance on the Rachael Ray Show, and 10s of millions of dollars in sales later… Chris shared his experience with the group on creating and marketing a series of multi-million dollar information products.
Caleb O’Dowd was Gary Halbert’s last Road Dog, mentoring under him until Gary passed away in 2008. On his own, he’s created one of the most profitable and influential supplement companies in the world, as well as maintaining a reputation as one of the most accomplished copywriters alive. His input during mastermind Hot Seats has literally transformed the marketing of multiple attendees, right on the spot.
Joe Schriefer the leader of the highest-performing division of Agora Inc. – where “copy is king”. You may not be familiar with Agora Inc. by name, but you have almost certainly seen their work. They’re the “Big Dog”, billion-dollar behemoth marketer and publisher in some of the most competitive niches in the world, including finance and health.
Jon Walker runs his own boutique direct response marketing agency, but he might be best known to you as the Strategic Partnership Manager at Internet Alchemy, the company founded by Jeff Walker and best known for the revolutionary Product Launch Formula, arguably the most successful online marketing strategy ever created.
OUR CO-HOSTS AND CONTRIBUTORS
Because we want to bring as much sales and marketing firepower to every single meeting, we've invited some of our long-time colleagues to join each meeting as co-hosts and contributors.
They are among the most sought-after and highly respected copywriters and marketing consultants on the planet.
They attend most of these masterminding and brainstorming meetings to give you critical feedback on your copy, help you with your marketing strategy, and collaborate with you in brainstorming ideas for new products.
David Garfinkel is a co-founder of Fast Effective Copy, author of the must-have “Copywriting Templates” course, and longtime mentor to leading advertising copywriters. Garf has been my go-to guy / right-hand-man at many of his Hot Seat Seminars and Copywriting Workshops. He brings massive and varied marketing experience to the table.
David Deutsch started his career writing ads for the prestigious Ogilvy & Mather on Madison Avenue. He’s been a top “A-List” copywriter for decades, amassing multiple controls for some of the largest publishers and supplement marketers in the world, including Boardroom Inc., for whom he had a record-breaking 6 winning promotions in the mail at one time. David has been a valued guest expert at many of the seminars I have held over the years — including some of the infamous “Key West Copywriting Bootcamps” with Gary Halbert.
Lori Haller is an extremely in-demand graphic designer. She’s been the go-to creative force behind dozens of sales generating and control-beating websites, direct mail pieces, space ads, and other online promotions. Her list of happy clients includes massive publishers and marketers like Boardroom, Weiss, Soundview Publishing, StreetAuthority, Healthy Directions, Uniscience Group, Phillips Publishing, Nutri-Health, KCI Communications, Agora.
Kevin Rogers is a former stand up comic… turned top freelance copywriter… who now hosts a successful online community of marketers, entrepreneurs, and copywriters. He and I have co-hosted a podcast, “Psych Insights for Modern Marketers”, for over 2 years. He’s one of the few people we’ve ever hired to write for our own products and consult on our personal marketing efforts.
YOUR HOSTS
Now that you know the kind of expertise John and I delver to every meeting...
... here's a bit of information us and our backgrounds:
John Carlton
John's career has gone down two major paths:
Early on, he was one of a handful of hotshot "A-List" copywriters in direct response, with a global reputation based on massive results.
However, during years of partnering with Gary Halbert and going deep into the entrepreneurial world alongside other legends like Jay Abraham and Dan Kennedy, he became more of a one-stop "problem solver"...
... quickly fixing the sticking points and profit-murdering missteps that plague small biz owners...
... while also transforming their advertising into something awesome.
The decades he's spent deconstructing problems for clients and finding solutions that work like crazy... over and over again in almost every business niche you’ve ever heard of... has given him a unique experience-based view of how to help you get where you want to go.
Stan Dahl
I bring 25 years of marketing and business process analysis and improvement to the table.
Before John and I joined forces, I specialized in bringing data-driven analytics and solutions to businesses big and small, located all over the world. (I was implementing “Big Data” solutions years before most business owners and CEOs had even heard of the concepts.)
These days I focus on helping clients create and implement realistic and efficient marketing strategies and funnels.
EXTRA BONUS,
IF YOU ACT NOW!
Once you've signed up to join us for a year of membership,or just the next meeting...
... you'll get a FREE consulting call with John Carlton and myself.
These consulting calls go for $1,500 - $2,500, each.
We take on only 1-2 new consulting clients a month... but since we'll be working with you face-to-face, along with our other priority customers in our mastermind group, your consulting call cuts to the front of the line.
We'll get right to work (before the next meeting, as soon as next week) on solving the most pressing problems you're facing right now.
This call will give you an introduction to our problem-solving methods...
... and leave you with your first Action Plan...
... so can start benefiting from your membership before your first meeting.
Your free bonus consulting call will be just a sampling of the detailed effort we put into every member at every meeting.
We focus on specific issues, questions, and problems.
And we solve stuff. That’s what we do.
That’s why this small, elite mastermind has lasted over 10 years now.
THE FINE PRINT
There isn't any fine print. No catch or long-term commitment.
You'll get to attend a unique 2-day event, where you and a few small business owners will get specific, custom advice from my co-hosts, special guests, and me.
PLUS, you learn from and share best practices with the other attendees.
If you like this meeting as much as I expect you will...
… and you see how valuable and profitable this mastermind is for you...
… we can talk about working together in the future. Either by private coaching or by you attending other mastermind gatherings like this one.
Today, you're not committing to anything beyond a short phone call.
Because of the intimate nature of The Platinum Mastermind Group, I get on the phone with everyone for a quick chat. That's how I ensure I'm confident you'll get exceptional value, and I'm comfortable inviting you into this private inner circle. Part of my commitment to you is everyone in the room is worth learning from.
We do accept new business owners, but I want to be sure there is something in their background and experience that will enable them to not just learn, but to share some of what they know. This commitment to helping each other is critical to making this mastermind the smashing success it has proven to be for so many small business owners.
To the best of my ability to determine, the testimonials and case studies on this page are all true and accurate. They were provided willingly, without any compensation offered in return. These testimonials and case studies do not represent typical or average results. Most customers do not contact me or offer to share their results, nor are they required or expected to. Therefore, I have no way to determine what typical or average results have been. Many people do not implement anything I teach them. I can't make anyone follow my advice. I obviously can't promise that my advice, as interpreted and implemented by everyone, is going to achieve for everyone the kinds of results it's helped the folks on this page achieve. The income statements and examples on this website are not intended to represent or guarantee that everyone will achieve the same results. Each individual's success will be determined by his or her desire, dedication, marketing background, product, effort, and motivation to work and follow recommendations. There is no guarantee you will duplicate the results stated here. You recognize any business endeavor has an inherent risk of loss of capital.
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